Mitch Cannady 

Mitchell Cannady, Director at Tribridge, was President and CEO of Spinnaker Network Solutions, Inc. prior to the acquisition by Tribridge.  Mitchell has been a visionary in the Customer Relationship Management (CRM) space since the inception of Spinnaker in 1997.  Cannady has actively and aggressively responded to the morphing of CRM from a basic contact management system into a more robust sales effectiveness solution that unites all parts of an organization under a common view of its customers. 

Cannady’s passion for the advancement and adoption of CRM is demonstrated through Spinnaker’s 300+ successful implementations of CRM solutions for the mid-market.  The best of class products that partner with Spinnaker look to Cannady for leadership of their Advisory councils, and for guidance in the evolution of the developer-partner relationship.

Considered a leading authority on CRM, Cannady is featured heavily by the press community and is often sought after for speaking engagements that address the benefits of CRM within specific verticals and specific functional proficiencies.  Cannady is also a member of Vistage, the world’s largest CEO leadership organization that provides a forum to proactively address key market issues.

 Mitchell has worked with Microsoft Dynamics™ CRM, major ticketing vendors and professional sports franchises to create a solution specifically designed to support the nuances of the professional sports and entertainment industry.  The customizable nature of the solution allowed Spinnaker to define and satisfy a variety of functions under one console so that organizations can clearly gain greater efficiencies throughout the entire organization to help drive their sales, marketing, and support goals.